Your skin’s performance starts with hydration. Just like your muscles need water to recover after a workout, your skin relies on hydration to stay strong, balanced, and healthy.
Every day, your skin loses moisture through sweat, heat, and environmental stress, and without enough replenishment, it can quickly become dry, tight, or dull.
Hydration has a direct impact on how your skin looks, feels, and functions. When you’re dehydrated, your body prioritises vital organs over your skin, meaning less moisture reaches your complexion. You might not notice it right away, but over time it leads to dryness, irritation, and a loss of natural glow.
Hydration works on two levels: internal (how much water and nutrients you’re getting) and external (what products you use to support your skin barrier). Combining the two gives your skin what it needs to stay balanced and clear, especially if you train regularly or spend time outdoors, where sweat and sun can easily deplete moisture.
Signs your skin is dehydrated

Dehydrated skin often feels rough or tight and may appear dull or flaky. You might notice your complexion looks tired or that fine lines and wrinkles seem more visible - that’s because when the skin lacks moisture, it loses elasticity and plumpness.
Even oily skin types can be dehydrated. When your skin’s moisture barrier is compromised, it can actually trigger more oil production, leading to breakouts or uneven texture. The key is balance - not over-cleansing, and making sure you’re replenishing hydration throughout the day.
Why it pays to keep your skin hydrated
When your skin is properly hydrated, it functions at its best. The right moisture levels help support cell renewal and healing, so your skin recovers faster from irritation, shaving, and sun exposure. It also boosts elasticity, keeping your complexion firm and youthful.
Hydrated skin is also less reactive. That means fewer breakouts, less redness, and an overall smoother texture. Over time, consistent hydration improves tone and clarity, giving you that healthy, athletic glow.
How to hydrate your skin

Start inside. Drink plenty of water throughout the day, especially after training or caffeine. Eat foods rich in healthy fats like avocados and nuts to strengthen your skin barrier. Reducing alcohol and tobacco can make a big difference, too, since they both dehydrate your skin from the inside out.
Then focus on external hydration. Use our Foaming Cleanser to gently clear sweat, dirt, and pollution without stripping your skin. Follow with our Daily Moisturiser, a lightweight formula that keeps your skin hydrated and protected all day. At night, apply our All-In-One Oil to lock in moisture and repair your skin while you sleep. You'll wake up looking fresh, not fatigued.
Keeping your skin hydrated with Buff

Think of your skincare routine like training: you see the best results when you show up every day.
Drink well. Cleanse often. Moisturise daily. And when your skin needs a deeper recovery session, finish with our All-In-One Oil. It’s the simple, effective hydration strategy that keeps your skin strong, smooth, and ready to face the day.
Does hydration affect your skin?
Your skin’s performance starts with hydration. Just like your muscles need water to recover after a workout, your skin relies on hydration to stay strong, balanced, and healthy.
Every day, your skin loses moisture through sweat, heat, and environmental stress, and without enough replenishment, it can quickly become dry, tight, or dull.
Hydration has a direct impact on how your skin looks, feels, and functions. When you’re dehydrated, your body prioritises vital organs over your skin, meaning less moisture reaches your complexion. You might not notice it right away, but over time it leads to dryness, irritation, and a loss of natural glow.
Hydration works on two levels: internal (how much water and nutrients you’re getting) and external (what products you use to support your skin barrier). Combining the two gives your skin what it needs to stay balanced and clear, especially if you train regularly or spend time outdoors, where sweat and sun can easily deplete moisture.
Signs your skin is dehydrated
Dehydrated skin often feels rough or tight and may appear dull or flaky. You might notice your complexion looks tired or that fine lines and wrinkles seem more visible - that’s because when the skin lacks moisture, it loses elasticity and plumpness.
Even oily skin types can be dehydrated. When your skin’s moisture barrier is compromised, it can actually trigger more oil production, leading to breakouts or uneven texture. The key is balance - not over-cleansing, and making sure you’re replenishing hydration throughout the day.
Why it pays to keep your skin hydrated
When your skin is properly hydrated, it functions at its best. The right moisture levels help support cell renewal and healing, so your skin recovers faster from irritation, shaving, and sun exposure. It also boosts elasticity, keeping your complexion firm and youthful.
Hydrated skin is also less reactive. That means fewer breakouts, less redness, and an overall smoother texture. Over time, consistent hydration improves tone and clarity, giving you that healthy, athletic glow.
How to hydrate your skin
Start inside. Drink plenty of water throughout the day, especially after training or caffeine. Eat foods rich in healthy fats like avocados and nuts to strengthen your skin barrier. Reducing alcohol and tobacco can make a big difference, too, since they both dehydrate your skin from the inside out.
Then focus on external hydration. Use our Foaming Cleanser to gently clear sweat, dirt, and pollution without stripping your skin. Follow with our Daily Moisturiser, a lightweight formula that keeps your skin hydrated and protected all day. At night, apply our All-In-One Oil to lock in moisture and repair your skin while you sleep. You'll wake up looking fresh, not fatigued.
Keeping your skin hydrated with Buff
Think of your skincare routine like training: you see the best results when you show up every day.
Drink well. Cleanse often. Moisturise daily. And when your skin needs a deeper recovery session, finish with our All-In-One Oil. It’s the simple, effective hydration strategy that keeps your skin strong, smooth, and ready to face the day.